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Lead Like Jesus Announces New President and CEO

Lead Like Jesus is honored to announce the appointment of Steve Rubado as its new President and CEO. This ushers in a bold new chapter for the global leadership ministry, which recently celebrated its 25-year legacy of inspiring and equipping leaders in spiritual formation, discipleship, and effectiveness. The Lead Like Jesus community enthusiastically welcomes Steve with hopeful anticipation of what God has in store for the ministry.

Steve brings a dynamic blend of leadership experience, spiritual depth, and a passion for transformation that will help guide the ministry into the future. With over two decades of equipping leaders in more than 35 countries, Steve embodies the heart of servant leadership and the mission of Lead Like Jesus.

“Steve doesn’t just teach leadership—he lives it,” said Ken Blanchard, co-founder of Lead Like Jesus. “His deep commitment to Jesus, his ability to develop leaders of character, and his global experience make him the ideal person to carry this mission forward. We are ecstatic about what lies ahead with Steve at the helm.”

Steve believes that organizations rise and fall on their leadership. He is deeply committed to raising up leaders who combine competence with character and consistently lead with a mission-first, people-always mindset. More than that, he has authentically lived out the Lead Like Jesus message in his own life—as a husband, father, and leader—modeling the way of Jesus at home and in the workplace. His excitement for the vision—to see everyone, everywhere impacted by someone who leads like Jesus—is both personal and profound.

“My life was changed by this ministry,” Steve shared. “To now be entrusted with leading it is an honor and privilege that I do not take lightly. I believe God is preparing us for an even greater season of influence, and I can’t wait to see what He will do through this incredible community.”

Steve follows Rick Pickering, who retired from the role in late 2024. With this transition, Lead Like Jesus enters a new era filled with vision, purpose, and tremendous momentum.

“Steve doesn’t just teach leadership—he lives it. His deep commitment to Jesus, his ability to develop leaders of character, and his global experience make him the ideal person to carry this mission forward. We are ecstatic about what lies ahead with Steve at the helm.”

Ken Blanchard, Co-Founder, Lead Like Jesus

21 Days of Prayer

I’m incredibly excited to officially step into the role of President this July. As my wife Jan and I have prayed and reflected on this new season, we’ve felt a strong burden that prayer must be foundational to all we do.

With that in mind, we believe God is leading us to begin with a 21-day prayer challenge, launching this coming Tuesday, July 1. We are inviting and encouraging our entire global Lead Like Jesus community to participate.

Along with this message, you’ll find a link to a downloadable PDF that outlines the daily prayer focus, Scripture, and a guided prayer for each of the 21 days. This initiative will allow us to be unified in prayer—aligning our hearts and minds to God’s purposes and seeking His will for the ministry in this next season.

We plan to culminate the challenge with a day of fasting on Monday, July 21.

It would be an honor to have you join us in this intentional focus on prayer. Please feel free to share the challenge with your families, churches, and others in your sphere of influence—the more who join us, the better!

We can’t wait to see how God moves in response to our united prayers.

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